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Good Design Training Is a Matter of Access

London-based fashion design consultancy and live masterclasses dedicated to precision sketching, block development, and confident garment production.
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Aden Fashion

Design Education & Creative Consultancy

Founded in London, Aden Fashion bridges high-level academic expertise with practical industry execution. Grounded in a doctoral background in textile design and extensive university-level teaching, we provide live instruction in digital fashion tools, collection planning, pattern construction, and sourcing. Every brief is guided by a singular principle: transforming a raw concept into a technically viable, beautifully constructed garment worn with confidence.

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Research-Led Design & Textile Projects

A curated look at methodological pattern development, material innovation, and contemporary digital transformation.

Archive / Recode

Archive / Recode A heritage-focused project reinterpreting historical textile...

Chromatic Tension

Chromatic Tension A colour research project exploring the dynamic...

Digital Botanicals

Digital Botanicals A contemporary botanical investigation in which natural...

Grounded in Academic Rigour & Industry Practice

Doctoral research insights, live studio instruction, and trusted creative partnerships across the UK and internationally.

Ready to Turn Your Vision Into Fancy Designs?

Book a private consultation, inquire about 1-on-1 digital fashion mentoring, or partner with us on your next collection.

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What We Do

Online Drawing Lessons

Live, one-to-one and small-group tuition in fashion illustration and digital drawing — including dedicated Adobe Illustrator and Photoshop training — from first croquis marks to finished, presentation-ready renderings.

  • Adobe Illustrator & Photoshop Training

  • Fashion croquis and figure drawing

  • Digital rendering and presentation boards

  • Flats, technical drawings and CAD basics

Styling

Personal and brand styling built on genuine trend and market research, translated into looks, mood direction and wardrobe decisions that suit the person or the collection. 

  • Personal styling consultations

  • Mood boards and trend research

  • Collection and shoot styling

Pattern design

Hand and digital pattern development that turns a sketch into wearable pieces — blocks, grading and construction guidance grounded in a PhD-level understanding of textile behaviour.

  • Flat pattern & block development

  • Grading across sizes

  • Construction and fabric guidance

Garment & collection design

Full design development from concept to finished garment — for individual pieces or a coherent, sellable collection with a clear point of view.

  • Concept and range development

  • Silhouette and detail design

  • Sample review and fit notes

Production & sourcing consultancy

Guidance on turning a finished pattern into produced stock — fabric and supplier sourcing, manufacturer liaison and quality checks along the way.

  • Fabric & supplier sourcing

  • Manufacturer liaison

  • Quality and production checks

Esra SECIM

Founder & lead designer

Founder & lead designer

Esra Secim

PhD, Textile Design — Gazi University

Esra founded Aden Fashion Ltd in 2021 after five years lecturing in fashion design at Atılım University in Ankara, building on a PhD in Textile Design and a Master's and Bachelor's degree in Fashion Design. Her practice sits between the classroom and the studio: research-led, detail-focused, and just as comfortable explaining a construction problem as solving one.Today she teaches online drawing lessons, advises on styling and develops patterns for clients, while continuing to mentor students as a volunteer teaching assistant at Richmond Upon Thames College. She works fluently across Adobe Photoshop, Illustrator and digital pattern tools, and represents the studio at fashion and textile trade fairs and industry events throughout the year.

PhD Textile Design, 2020 MA Fashion Design, 2013 BA Fashion Design, 2009 Since 2021 Founder, Aden Fashion Ltd 2015–2020 Lecturer, Atılım University

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